The Directors: Beatriz Sanchis

Easy Mondays director on why humour is like a secret weapon in the world of advertising, working from a blank canvas and artistic vision

Having come up through film art-direction, Beatriz brings a strong aesthetic to her comedic projects. But unlike many, Beatriz blends her style with substance. Her characters are always three-dimensional and are cast with great care, be they in a commercial or one of the feature films she has made.

Her great reputation as a filmmaker and screenwriter (her works have been screened in festivals such as Berlin and Cannes, and she has been nominated twice for a Goya Award) speaks to her ability to tell stories with great sensitivity and success.